COCOCO Home highlights North Carolina craftspeople behind custom sofas

COCOCO Home is drawing attention to the made-to-order process behind its sofas, sectionals and chesterfields, all handcrafted in its North Carolina workshop. The company says the approach gives customers more control over materials and design while keeping skilled craftspeople central to production.

Why it matters: - COCOCO Home is positioning handcrafted, made-to-order furniture as an alternative to buying from existing inventory. - The company says the model gives homeowners and designers more control over dimensions, materials and layout for a better fit in their spaces. - The focus on North Carolina production also underscores the role of local craftspeople in each finished piece.

What happened: - COCOCO Home, a family-owned custom furniture maker based in North Carolina, is spotlighting the craftspeople and production process behind every sofa, sectional and chesterfield it makes. - The company has used a made-to-order manufacturing model since 2009. - Every piece is handcrafted in COCOCO Home’s North Carolina facility. - Gary Mangione, co-founder of COCOCO Home, said every piece that leaves the workshop has been touched by multiple skilled hands.

The details: - Production starts with a solid hardwood frame that is built and inspected before upholstery begins. - Craftspeople then handle fabric or leather cutting, hand-stitching, cushion construction, upholstery and finishing. - Quality checks take place throughout production before each piece leaves the workshop. - Customers can choose from premium leathers, performance fabrics and specialty velvets. - Buyers can also specify dimensions, configurations, arm styles, cushion options and other design details. - Showroom visitors can review upholstery options, handle material samples, test seating styles and discuss projects directly with the COCOCO Home team. - COCOCO Home says that in-person review helps customers make decisions based on real materials and furniture rather than online images alone.

Between the lines: - The company is selling more than furniture; it is selling visibility into how the furniture is made. - The emphasis on craftsmanship and customization helps COCOCO Home differentiate itself from mass-market furniture sellers. - The made-to-order model also shifts the buying experience toward collaboration instead of one-time inventory selection.

What's next: - COCOCO Home says customers can explore the collection, request material samples or visit a showroom to start planning a custom piece. - The company will continue to build each order in its North Carolina workshop as it keeps the made-to-order model in place. - More information is available at Cococohome.com.